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How AI Agents Are Helping Brands Run Hyper-Local Campaigns At Scale

Feature

How AI Agents Are Helping Brands Run Hyper-Local Campaigns At Scale

India’s markets are diverse. Customers may be similar in age across cities but vary considerably in language, culture, and shopping...

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How AI Agents Are Helping Brands Run Hyper-Local Campaigns At Scale

Rawbare Marks Three Years By Building A Premium Eyewear Brand On Trust Over Price

Ranveer Singh At 41: The Brand Endorsement Journey Of India’s Marketing Powerhouse

Feature

How AI Agents Are Helping Brands Run Hyper-Local Campaigns At Scale

India’s markets are diverse. Customers may be similar in age across cities but vary considerably in language, culture, and shopping...

Read more

Feature

Rawbare Marks Three Years By Building A Premium Eyewear Brand On Trust Over Price

The Indian direct-to-consumer (D2C) eyewear market has increasingly become crowded with brands competing through discounts and aggressive pricing. However, Rawbare...

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Feature

Ranveer Singh At 41: The Brand Endorsement Journey Of India’s Marketing Powerhouse

There are celebrities, and then there is Ranveer Singh, a one-man spectacle who can turn a red carpet into a...

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Latest

Delhi Metro To Introduce Audio Ads On Four Major Corridors

Advertising

Delhi Metro To Introduce Audio Ads On Four Major Corridors

The Delhi Metro Rail Corporation (DMRC) is set to introduce in-train audio advertisements across four of its busiest corridors, the...

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Advertising Veteran & Former Grey India CEO Jishnu Sen Passes Away

Advertising Veteran & Former Grey India CEO Jishnu Sen Passes Away

Diljit Dosanjh-Starrer 'Satluj' Withdrawn From ZEE5 India Within 48 Hours Of Release

Diljit Dosanjh-Starrer ‘Satluj’ Withdrawn From ZEE5 India Within 48 Hours Of Release

Ashwini Vaishnaw Orders MeitY To Summon Meta Over Instagram Child Abuse Ads

Ashwini Vaishnaw Orders MeitY To Summon Meta Over Instagram Child Abuse Ads

Rivalry, Recovery & Relatability Drove This Week’s Top Brand Campaigns

The Camlin Commercial That Left A Permanent Mark On Indian Advertising

The Camlin Commercial That Left A Permanent Mark On Indian Advertising

The Sock Street Onboards Sangram Singh As Brand Ambassador

Karthik Krishnan Takes Charge As Senior Creative Director At Schbang

Karthik Krishnan Takes Charge As Senior Creative Director At Schbang

Unnikrishnan Pillai Elevated To Dy Head Of Digital Marketing – International At Malabar Gold & Diamonds

Unnikrishnan Pillai Elevated To Dy Head Of Digital Marketing – International At Malabar Gold & Diamonds

SML Ropes In Sachin Tendulkar As Brand Ambassador

EU Top Court Upholds €4.1 Billion Antitrust Fine Against Google In Android Case

EU Top Court Upholds €4.1 Billion Antitrust Fine Against Google In Android Case

Partner Content

With 17 New Trucks, Here's How Tata Motors Commercial Vehicles Is Betting on the Future of Logistics

Partner

With 17 New Trucks, Here’s How Tata Motors Commercial Vehicles Is Betting on the Future of Logistics

January 21, 2026

Partner

How Galderma is Future-Proofing Its Skincare Narrative Inside India’s Top B-Schools

October 7, 2025

How Tata Motors Commercial Vehicles’ Ace Gold Plus is Driving Profits With Power, Comfort & Zero DEF Hassles

Partner

How Tata Motors Commercial Vehicles’ Ace Gold Plus is Driving Profits With Power, Comfort & Zero DEF Hassles

October 7, 2025

Tata Motors Commercial Vehicles Unveils Ace Pro Empowering India’s Next Generation of Entrepreneurs

Campaigns

Tata Motors Commercial Vehicles Unveils Ace Pro Empowering India’s Next Generation of Entrepreneurs

Advertising

Delhi Metro To Introduce Audio Ads On Four Major Corridors

Advertising

Delhi Metro To Introduce Audio Ads On Four Major Corridors

Advertising Veteran & Former Grey India CEO Jishnu Sen Passes Away

Advertising

Advertising Veteran & Former Grey India CEO Jishnu Sen Passes Away

Advertising

Rivalry, Recovery & Relatability Drove This Week’s Top Brand Campaigns

The Camlin Commercial That Left A Permanent Mark On Indian Advertising

Advertising

The Camlin Commercial That Left A Permanent Mark On Indian Advertising

Marketing

Feature

Rawbare Marks Three Years By Building A Premium Eyewear Brand On Trust Over Price

Marketing

The Sock Street Onboards Sangram Singh As Brand Ambassador

Unnikrishnan Pillai Elevated To Dy Head Of Digital Marketing – International At Malabar Gold & Diamonds

Marketing

Unnikrishnan Pillai Elevated To Dy Head Of Digital Marketing – International At Malabar Gold & Diamonds

Marketing

SML Ropes In Sachin Tendulkar As Brand Ambassador

Media

Diljit Dosanjh-Starrer 'Satluj' Withdrawn From ZEE5 India Within 48 Hours Of Release

Media

Diljit Dosanjh-Starrer ‘Satluj’ Withdrawn From ZEE5 India Within 48 Hours Of Release

Ashwini Vaishnaw Orders MeitY To Summon Meta Over Instagram Child Abuse Ads

Media

Ashwini Vaishnaw Orders MeitY To Summon Meta Over Instagram Child Abuse Ads

EU Top Court Upholds €4.1 Billion Antitrust Fine Against Google In Android Case

Media

EU Top Court Upholds €4.1 Billion Antitrust Fine Against Google In Android Case

Government Expands Scrutiny Of Messaging Apps, Issues Notices To Telegram & Signal

Media

Government Expands Scrutiny Of Messaging Apps, Issues Notices To Telegram & Signal

Business

WPP Enterprise Solutions Names Stephanie Antonelli As Global Chief Transformation Officer

Business

WPP Enterprise Solutions Names Stephanie Antonelli As Global Chief Transformation Officer

Zee Entertainment Appoints Rahul Chaudhuri As Vice President – Revenue For Zee Live

Business

Zee Entertainment Appoints Rahul Chaudhuri As Vice President – Revenue For Zee Live

Alex Schultz Named As Meta's Inaugural Chief Data Officer

Business

Alex Schultz Named As Meta’s Inaugural Chief Data Officer

SHARECHAT TARGETS FOUR HUNDRED MILLION DOLLAR PUBLIC LISTING AMID PROFITABILITY TURNAROUND

Business

ShareChat Targets $400 Mn Public Listing Amid Profitability Turnaround

What's Buzzing

Feature

Ranveer Singh At 41: The Brand Endorsement Journey Of India’s Marketing Powerhouse

Fortnightly Social Media Roundup: Smarter Ads, Better Discovery & New Ways To Connect

What’s Buzzing

Fortnightly Social Media Roundup: Smarter Ads, Better Discovery & New Ways To Connect

Samay Raina & Netflix Fuel Buzz Around India's Got Latent 2 Launch

What’s Buzzing

Samay Raina & Netflix Fuel Buzz Around India’s Got Latent 2 Launch

Telegram CEO Pavel Durov Responds To India's Temporary Ban Ahead Of NEET Re-Test

What’s Buzzing

Telegram CEO Pavel Durov Responds To India’s Temporary Ban Ahead Of NEET Re-Test

Experts Speak

I've Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

Celebrating Women Leaders

I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

Celebrating Women Leaders

Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

Celebrating Women Leaders

Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

Leadership Is About What You Awaken In Others: Harmeet Singh On The Legacy She Wants To Leave

Celebrating Women Leaders

Leadership Is About What You Awaken In Others: Harmeet Singh On The Legacy She Wants To Leave

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