Marketing Mind
Newsletter
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More
    • All
    • Case Studies
    • Celebrating Women Leaders
    • Guest Posts
    • Podcast and Video
    unBoxed 2025: Simplifying Advertising Through Innovation

    unBoxed 2025: Simplifying Advertising Through Innovation

    From Impressions To Impact: Redefining ROI In The Digital First Era

    From Impressions To Impact: Redefining ROI In The Digital First Era

    The Phygital Revolution: Merging Physical & Digital Retail

    The Phygital Revolution: Merging Physical & Digital Retail

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    From Algorithms To Intelligence: AI SEO Redefines The Approach In 2026

    From Algorithms To Intelligence: AI SEO Redefines The Approach In 2026

    Balance Isn’t Found, It’s Built: Nando’s Anushree Bose On Life, Leadership & Letting Go

    Balance Isn’t Found, It’s Built: Nando’s Anushree Bose On Life, Leadership & Letting Go

No Result
View All Result
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More
    • All
    • Case Studies
    • Celebrating Women Leaders
    • Guest Posts
    • Podcast and Video
    unBoxed 2025: Simplifying Advertising Through Innovation

    unBoxed 2025: Simplifying Advertising Through Innovation

    From Impressions To Impact: Redefining ROI In The Digital First Era

    From Impressions To Impact: Redefining ROI In The Digital First Era

    The Phygital Revolution: Merging Physical & Digital Retail

    The Phygital Revolution: Merging Physical & Digital Retail

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    From Algorithms To Intelligence: AI SEO Redefines The Approach In 2026

    From Algorithms To Intelligence: AI SEO Redefines The Approach In 2026

    Balance Isn’t Found, It’s Built: Nando’s Anushree Bose On Life, Leadership & Letting Go

    Balance Isn’t Found, It’s Built: Nando’s Anushree Bose On Life, Leadership & Letting Go

No Result
View All Result
Marketing Mind
No Result
View All Result
Home Startups

13-Year-Old Partners With Dabbawalas For Startup, Targets Rs.100 Crore By 2020

Shubham Sachdeva by Shubham Sachdeva
July 19, 2018
in Startups
A A

It is rightly said that age is just a number. In a world where even adults are finding it difficult to make good money for their living, a 13-year-old Mumbai guy is aiming turnover of Rs 100 crores within next 2 years. At the age when kids go to school, participate in extracurricular activities, play sports, and video games, Tilak Mehta is already a budding entrepreneur.

Source

Tilak has founded a logistics startup, sold the idea to a banker and convinced him to quit the job and join him as the Chief Executive, and also partnered with Dabbawalas to help him with the distribution process.

What made Tilak start PNP

The idea of starting something dedicated to carrying papers and small parcels for assured intra-day delivery struck his mind when last year he saw his father too tired to get some books he required urgently.
“Last year, I wanted a few books from the other end of the city urgently. My father came home tired after a day’s work, and so I could not ask him and there was nowhere to go,” said Tilak in a recent interview.
Tilak talked about his idea with his father Vishal, who was so impressed that he thought this idea needed to be pursued. Tilak went through researching the concept and running a beta for 4 months before launching it.

How this startup works

Source

Papers N Parcels (PNP) uses a dedicated mobile application and already employs 300 Dabbawala partners, through whom it is providing up to 1,200 deliveries daily. Parcels up to 3 kgs, at prices ranging from Rs 36 to 162 are delivered depending on the weight. Any customer can log in to the app and place an order. Same-day delivery is assured for the order placed before 2:30pm and the customer can see real-time updates on the movement of the parcel, including who is handling it.

Additional source of income for Dabbawalas

Source

Most Dabbawalas handle PNP deliveries after finishing their day’s work. “Our association has not officially tied up with PNP and it’s up to every individual Dabbawala to associate with them. I think it will give them additional income,” said Dabbawala Association spokesperson Subhash Talekar. Currently, PNP is paying a fixed amount to Dabbawalas but will shift to a per-delivery basis.

With PNP, Tilak is targeting to capture 20% of the intra-city logistics market and a turnover of Rs. 100 crore by 2020, CEO Ghanashyam Parekh said.

Related Posts

7 Best AI-Based Resume Builders
Startups

7 Best AI-Based Resume Builders

by Syed Murad Ali
February 15, 2024

AI-based resume builders are like smart helpers that use technology to make your resume stand out. Here are some of...

Nasscom Reveals 26 Indian Startups To Mobilize Generative AI Potential
Funding Update

Nasscom Reveals 26 Indian Startups To Mobilize Generative AI Potential

by Priyanka Kesarwani
November 1, 2023

Nasscom has launched its pioneering Generative AI Foundry program, selecting 26 startups from a pool of over 70 applicants. These...

Latest

Chandan Das Joins Mirchi As VP & Business

Chandan Das Joins Mirchi As VP & Business

December 15, 2025
The Body Shop Collaborates With indē wild On Bespoke Wedding Gifting

The Body Shop Collaborates With indē wild On Bespoke Wedding Gifting

December 15, 2025
UP Kabaddi League Onboards Screenox As Cinema Partner

UP Kabaddi League Onboards Screenox As Cinema Partner

December 15, 2025
Parikshit Bhattaccharya Takes On Additional Mandate As Chief Creative Officer At Propagate India

Parikshit Bhattaccharya Takes On Additional Mandate As Chief Creative Officer At Propagate India

December 15, 2025
Atique Kazi Exits WPP Media After 13-Year Stint

Atique Kazi Exits WPP Media After 13-Year Stint

December 15, 2025
WPP Media Takes On Integrated Media Mandate For Orient Electric

WPP Media Takes On Integrated Media Mandate For Orient Electric

December 15, 2025
Facebook X-twitter Instagram Youtube Linkedin
Discover the latest trends in Marketing, Advertising, Startups & Media.​
  • About Us
  • Millennial Achievers
  • Contact Us
  • Privacy Policy
  • Become a Guest Contributor
  • About Us
  • Millennial Achievers
  • Contact Us
  • Privacy Policy
  • Become a Guest Contributor

To Advertise & Collaborate With Marketing Mind, Contact Us Here.

Subscribe to our newsletter for exclusive content.

By continuing you agree to our Privacy Policy & Terms & Conditions

 

©2025 Copyright. RVCJ Digital Media Pvt Ltd

To Advertise & Collaborate With Marketing Mind, Contact Us Here.

Subscribe to our newsletter for exclusive content.

  • About Us
  • Contact Us
  • Become a Guest Contributor
  • Terms & Conditions
  • Privacy Policy
Facebook X-twitter Instagram Youtube Linkedin

©2024 Copyright. RVCJ Digital Media Pvt Ltd

Welcome Back!

Login to your account below

Forgotten Password? Sign Up

Create New Account!

Fill the forms bellow to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More

© 2025 RVCJ Digital Media Pvt Ltd.

This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.