Marketing Mind
Newsletter
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More
    • All
    • Case Studies
    • Celebrating Women Leaders
    • Guest Posts
    • Podcast and Video
    unBoxed 2025: Simplifying Advertising Through Innovation

    unBoxed 2025: Simplifying Advertising Through Innovation

    From Impressions To Impact: Redefining ROI In The Digital First Era

    From Impressions To Impact: Redefining ROI In The Digital First Era

    The Phygital Revolution: Merging Physical & Digital Retail

    The Phygital Revolution: Merging Physical & Digital Retail

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    From Algorithms To Intelligence: AI SEO Redefines The Approach In 2026

    From Algorithms To Intelligence: AI SEO Redefines The Approach In 2026

    Balance Isn’t Found, It’s Built: Nando’s Anushree Bose On Life, Leadership & Letting Go

    Balance Isn’t Found, It’s Built: Nando’s Anushree Bose On Life, Leadership & Letting Go

No Result
View All Result
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More
    • All
    • Case Studies
    • Celebrating Women Leaders
    • Guest Posts
    • Podcast and Video
    unBoxed 2025: Simplifying Advertising Through Innovation

    unBoxed 2025: Simplifying Advertising Through Innovation

    From Impressions To Impact: Redefining ROI In The Digital First Era

    From Impressions To Impact: Redefining ROI In The Digital First Era

    The Phygital Revolution: Merging Physical & Digital Retail

    The Phygital Revolution: Merging Physical & Digital Retail

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    From Algorithms To Intelligence: AI SEO Redefines The Approach In 2026

    From Algorithms To Intelligence: AI SEO Redefines The Approach In 2026

    Balance Isn’t Found, It’s Built: Nando’s Anushree Bose On Life, Leadership & Letting Go

    Balance Isn’t Found, It’s Built: Nando’s Anushree Bose On Life, Leadership & Letting Go

No Result
View All Result
Marketing Mind
No Result
View All Result
Home What’s Buzzing

A Car That Can Change Color: New Launch By BMW

Antara Mukherjee by Antara Mukherjee
January 9, 2022
in What’s Buzzing
A A

The 21st century has witnessed the advent of many new advancements technologically whether it be the invention of a three-sided flip phone or the cool Phree Electronic Sensor Pen. In an era where people are striving for inventing time machines and flying cars, BMW has surpassed all our expectations with it’s new invention of Electronic Paper- Wrapped Car which can change color in an instant.
The best part about this new invention is- It anchors the same low-power screen technology that e-book readers use. The customized BMW iX Flow has an outer wrap made of E Ink’s electronic paper display technology, which uses tiny microcapsules of colored ink that rise or sink to change the look of the vehicle. This not only changes the color of the vehicle but also adds complicated patterns and designs according to the owners preferences. BMW iX Flow was showcased as a concept at CES 2022.

For now, the upgraded BMW iX Flow relies only on Black and White electronic paper to adjust the vehicle’s external finish from darker to brighter.

Source: Gizmodo

BMW HAS A COLOR CHANGING CAR IN LAS VEGAS RIGHT NOW! #CES2022 pic.twitter.com/vgKMDiRedE

— The Kilowatts 🚗⚡️ (@klwtts) January 5, 2022


By using this technology the vehicles’s owner can change or flip the car’s color to white in order to reflect the sunlight thereby initiating cooling during the summers. This also reduces the pressure on the vehicle’s air-conditioning system. The owners can also turn it back to Black during the winter season to help the interior absorb heat and remain relatively warmer.

As we are gradually moving towards using more and more of electric cars, this technology can be of great use in such scenario. The future awaits for many such great inventions.

Related Posts

The Blink Economy Why Attention Has Become India’s Most Contested Commodity
Feature

The Blink Economy: Why Attention Has Become India’s Most Contested Commodity

by Masaba Naqvi
December 11, 2025

It usually begins as a harmless swipe. You pick up your phone to check one message, and suddenly you’re three...

Fortnightly Social Media Roundup: AI-Powered Tools, Reels Updates, & Creator-Focused Enhancements
What’s Buzzing

Fortnightly Social Media Roundup: AI-Powered Tools, Reels Updates, & Creator-Focused Enhancements

by MM Desk
December 9, 2025

This fortnight, social media platforms have introduced updates aimed at making content creation more efficient, improving user experience, and expanding...

Latest

Gates Foundation Appoints Archna Vyas As India Country Director

Gates Foundation Appoints Archna Vyas As India Country Director

December 15, 2025
Millennial Achievers 2025: G R Abhishek On Choosing Experimentation Over Comfort In Modern Marketing

Millennial Achievers 2025: G R Abhishek On Choosing Experimentation Over Comfort In Modern Marketing

December 15, 2025
Chandan Das Joins Mirchi As VP & Business

Chandan Das Joins Mirchi As VP & Business

December 15, 2025
The Body Shop Collaborates With indē wild On Bespoke Wedding Gifting

The Body Shop Collaborates With indē wild On Bespoke Wedding Gifting

December 15, 2025
UP Kabaddi League Onboards Screenox As Cinema Partner

UP Kabaddi League Onboards Screenox As Cinema Partner

December 15, 2025
Parikshit Bhattaccharya Takes On Additional Mandate As Chief Creative Officer At Propagate India

Parikshit Bhattaccharya Takes On Additional Mandate As Chief Creative Officer At Propagate India

December 15, 2025
Facebook X-twitter Instagram Youtube Linkedin
Discover the latest trends in Marketing, Advertising, Startups & Media.​
  • About Us
  • Millennial Achievers
  • Contact Us
  • Privacy Policy
  • Become a Guest Contributor
  • About Us
  • Millennial Achievers
  • Contact Us
  • Privacy Policy
  • Become a Guest Contributor

To Advertise & Collaborate With Marketing Mind, Contact Us Here.

Subscribe to our newsletter for exclusive content.

By continuing you agree to our Privacy Policy & Terms & Conditions

 

©2025 Copyright. RVCJ Digital Media Pvt Ltd

To Advertise & Collaborate With Marketing Mind, Contact Us Here.

Subscribe to our newsletter for exclusive content.

  • About Us
  • Contact Us
  • Become a Guest Contributor
  • Terms & Conditions
  • Privacy Policy
Facebook X-twitter Instagram Youtube Linkedin

©2024 Copyright. RVCJ Digital Media Pvt Ltd

Welcome Back!

Login to your account below

Forgotten Password? Sign Up

Create New Account!

Fill the forms bellow to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More

© 2025 RVCJ Digital Media Pvt Ltd.

This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.