In the past few years, the scope of the use of various social media platforms has evolved tremendously. The platforms were designed for people to connect with their loved ones or to keep themselves entertained.

However, over the years, they serve more than one purpose now. One of the major contributions these platforms have is for brands to connect with their consumer pool.

For this, leading brands have been incorporating the use of these platforms as an integral part of their marketing campaign. And one campaign or a marketing approach that has become a lot more popular than others is the ‘Unboxing Videos’.

People find unboxing videos not just exciting but educating as well. This serves well for the electronic giants in the market as it has become a must for any latest gadget to have an unboxing video soon after the launch.

But there is always the need for ‘something new’ when it comes to unboxing. The videos do get monotonous with no scope of variation and a simple script that follows in every video.

To give the consumers that extra zest and bring that excitement back, Amazon has decided to take things up a notch.

The OnePlus 10 series has a launch campaign planned like no other.  The all-new OnePlus 10 Pro is all set to be unboxed in the Metaverse! After all, a futuristic gadget requires a futuristic unboxing.

The experience is set to highlight all the amazing & unique features of the OnePlus 10 Pro. In fact, the users get to view the phone in a 360-degree environment, giving a closer look at what is in reserve for them.

With this, Amazon has taken a step towards the future with the idea to ‘blur the horizons of the real world and digital world’ by simultaneously unboxing the OnePlus 10 Pro in both worlds.

This event will go down in history as the first-ever unboxing in the Metaverse!

The metaverse is in Decentraland where one can create a character and make their way to the given coordinates to join in on the unboxing. This iconic event will be done by Amazon Specials which basically looks after a lot of newly launched wireless tech in India.

In order to ensure that the latest and the most anticipated OnePlus 10 Pro was up to the mark, the brand has an epic launch planned which will do justice to the epic 2nd Gen Hasselblad camera, 80W SuperVOOC charging, LTPO 2.0, and many other excellent features.