This Monday Yuvraj Singh called for a press conference and he declared his retirement from international cricket. The news came as a piece of sad news to his fans and also from people became nostalgic with the memories Yuvi has given us.

Not only fans but brands also didn’t shy while showering their love on Yuvraj with some really creative posts on social media.

Going with the flow of the moment marketing, Amul too joined in to pay tribute for his excellence.

Known for its brilliant presence of mind and timing when it comes to advertising, Amul once again won the hearts with a post talking about Singh’s career and his popular 6 sixes.

Along with an image Amul wrote, ” Sabke chhakke chhudaa diye!” In the best way possible of the brand’s wordplay, they also added, “Yu (you) Love it! Vi (we) love it ”

#Amul Topical: The king of sixes & ODI bids goodbye to cricket! pic.twitter.com/rY66ygI8WP

— Amul.coop (@Amul_Coop) June 11, 2019

Getting to know this, Twitteratti praised their marketing team:

1.

Very good AMUL

— jai. જય. जय । (@jaynu19) June 11, 2019

2.

Amazing tribute to one of the greatest ODI Batsman. @YUVSTRONG12

— Rahul Sisodia – Nation First 🇮🇳 (@RKS3180) June 11, 2019

3.

Amul Hoardings…. My 5 year olds look FWD to them everyday on their way to school…. Smthng i did as a child… Thanks for the memories….

— Nayana (@nayananb) June 11, 2019

4.

Another masterpiece. Great 👍

— Abhishek Bundelkhandi (@Bundelkhandi_Ab) June 11, 2019

Tell us about your favorite Amul ad and share the best memories you have about Yuvraj.