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    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    The Best Campaigns Don’t Chase Trends, They Shape Them

    The Best Campaigns Don’t Chase Trends, They Shape Them

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    When Ads Feel Like Content (& When That Backfires)

    When Ads Feel Like Content (& When That Backfires)

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    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    The Best Campaigns Don’t Chase Trends, They Shape Them

    The Best Campaigns Don’t Chase Trends, They Shape Them

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    When Ads Feel Like Content (& When That Backfires)

    When Ads Feel Like Content (& When That Backfires)

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Why Arjun Kapoor Has Emerged As A Favourite For Brand Endorsements

Shubham Sachdeva by Shubham Sachdeva
June 26, 2018
in Advertising
A A

First of all, we would like to wish Arjun Kapoor for his 33rd birthday. It has been a great journey with a lot of ups and downs. A guy who was obese in his childhood has now become a style icon for the youth of country.

Source

The thing about Arjun Kapoor is that he is not only loved for his but also for his personality that resembles the young generation of India.
From the controversial ‘AIB Roast’ to hosting IIFA 2015, he has already achieved milestones that a lot of Bollywood stars crave for.

Also Read: Why Ranveer Singh Has Become A Great Choice For Brand Endorsements

Brands Arjun Kapoor has endorsed

Source

Arjun has endorsed for various brands and is also the co-owner of the ISL team FC Pune City. He gets endorsements of mainly mobile handset, Telecom, FMCG or Electronics brands. He has appeared in ads of Flying Machine, Royal Stag, Philips Male Grooming range, Smith & Jones ketchup, Admiral India, Hero Cycles, and JBL. He has been a part of various campaigns related to raising awareness towards nature too. He supported the Earth Hour initiative in India and was the Indian ambassador for World Wide Fund for Nature (WWF). We will try to put some light on why he is offered brand endorsements.

Commercial presence

Source

Arjun Kapoor’s popularity as a Bollywood actor has been rising since he made his debut in Ishaqzaade in 2012. He has not done too many movies but is already a part of Rs 100 crore club for 2 States and Gunday.

Online presence

So happy to bring this to life! The #GirlRisingGame is here, and it’s set to inspire you to dream bigger! Download, play and feel inspired to end gender-based discrimination. https://t.co/vBq6EcigYx @GirlRisingIndia @vodafoneIN_Fdtn

— Arjun Kapoor (@arjunk26) June 25, 2018

Arjun is not just good onscreen but has also proved himself an online superstar. He has over 7.6 million Facebook fans, 5.58 million Twitter followers and 7.4 followers on Instagram. He engages with his fans regularly on social media and doesn’t hesitate to share brand campaigns on his official accounts.

Funny and witty image

Every celebrity has some qualities that make him/her compatible for a specific target audience. He is so effortless in his actions and has emerged as a sports-loving personality too. His funny and carefree image makes brands to choose him for the modern audience who follow a similar lifestyle.

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