The Mumbai Police has been playing their cards right during the coronavirus pandemic. In a series of tweets every other day, they are warning people to stay safe from this deadly outbreak by staying at home, but through their own wit. How?
— Mumbai Police (@MumbaiPolice) April 9, 2020
By playing a pun on ‘street’ and ‘stree (women)’, they cleverly tackled the idea of not venturing out and ensuring safety by staying home, not just for everyone but women in particular.
They also got a few cartoon and movie references to show you how staying safe at home was the best option during this time of crisis.
Mojo Jojo's badder than you, #Coronavirus !
But guess what? He’s on our side.
— Mumbai Police (@MumbaiPolice) April 10, 2020
— Mumbai Police (@MumbaiPolice) April 12, 2020
And of course, every Indian is impressed with their marketing team. It takes a good sense of humour combined with common sense to generate content that is #relatedAF and sends a message.
— Akshay zanje (@zanje_akshay) April 10, 2020
Little Singham ka bhi ek ho jaye 🙂 pic.twitter.com/NdnxpIlg7k
— ASAP (@aniketsapre) April 10, 2020
SRK also avoided handshakes😂 pic.twitter.com/vsEA7wOpyy
— 𝙏𝙝𝙚 𝙆𝙞𝙣𝙜 (@SRKPrideofInd) April 12, 2020
We have something for all the Harry Potter fans out there! Remember this scene from Harry Potter and the Sorcerer’s Stone?
‘Colloportus' your doors, folks!
— Mumbai Police (@MumbaiPolice) April 7, 2020
Our fans are extremely witty, to say the least, and they never disappoint! Look how Twitterati replies with Harry Potter references as well.
— Kufri 🇮🇳 (@kufri) April 7, 2020
— Very Sandy !! (@sanv111) April 7, 2020
Can’t wait to see what else the Mumbai Police’s social media team comes up within the remaining lockdown days. Hats off to their out-of-the-box thinking!