These days we see brands following online trends a lot in social media marketing. It helps brands to communicate their messages in a creative and impactful way. Plus the reach on such posts is way more than the usual ones. A new trend is going viral on Instagram and brands are also using it to full benefit.

We are talking about the #PrismOfHappiness trend through which marketers are using the property of light having seven colors when passed through a prism. Here are some of the best creatives we saw:

Milton

Here's our take on #PrismOfHappiness pic.twitter.com/uxOAaGY9Ce

— Milton (@MiltonHomewares) October 14, 2019

Faasos

This is our version for #PrismOfHappiness !! 😎
What is yours @ZomatoIN ? pic.twitter.com/axcjskI71K

— faasos (@faasos) September 30, 2019

Talash.com

#prismofhappiness #occasionspot #faasos #TrendingNow pic.twitter.com/7P4m9lvjT5

— ShopAtTalash (@ShopAtTalash) October 4, 2019

The Good Bowl

Here's following @faasos 's trend of #PrismOfHappiness
Tagging @paytm to take this challenge! 🧡#thegoodbowl #PrisimOfHappiness #mylifemybowl #mondaymood #mondaymotivation #socialsamosa

@officialsocialsamosa
@socialmediadissect
@madovermarketing_mom@thefakeadco pic.twitter.com/IZ9f8zJRMT

— The Good Bowl (@thegoodbowl_ind) September 30, 2019

Oven Story

Following the trend of @faasos we have created the #prismofhappiness and we are tagging @DurexIndia to take up the challenge!!
.
.
. #PrisimOfHappiness #pizzalover #pizzatime #pizzamania #foodie #foodlover #love #socialsamosa⠀
⠀@Social_Samosa pic.twitter.com/LWmZFLEQZp

— Oven Story – The Standout Pizza (@Oven_Story) September 30, 2019

Sweet Truth

Here's following @faasos 's trend of #PrismOfHappiness
Tagging @swiggy_in to take this challenge!#SweetTruth #PrisimOfHappiness #dessert #dessertisbae #dessertlove #sweets #cakes #brownies #love #MondayMotivaton #MondayMood #SocialSamosa@Social_Samosa pic.twitter.com/qWl43clHzv

— Sweet Truth (@SweetTruthIndia) September 30, 2019

Navarasam

Nice one @faasos ! Here's our take on the #PrismOfHappiness trend with a South Indian touch! @NetflixIndia we challenge you to take this on!@Ad_Parody @Social_Samosa @SDissect @MadOMarketing @ad.parody⠀@thefakeadco #Navarasam #PrisimOfHappiness #Idli #Vada #socialsamosa pic.twitter.com/eEcGC97v6f

— Navarasam (@navarasam_saga) September 30, 2019

Lunch Box India

https://www.instagram.com/p/B3CU-QVjbyO/

Smaaash

https://www.instagram.com/p/B3pGyFFF39b/

SUN NXT

https://www.instagram.com/p/B3w44JxhGub/

Which one did you like the most? Let us know in the comments section.