Brands Weaving Quirky Tales In Raksha Bandhan Creatives

Gone are the days when rakhi was just a thread to tie; it’s now a symbol of unbreakable bonds, and brands have made sure to capture this sentiment in their own style. Raksha Bandhan is a heartwarming celebration of the unique bond between siblings, and this year, brands have taken it to a whole new level with their hilarious, relatable, and downright quirky creatives.

Brands are going all out to portray the real-life scenarios that every sibling duo can relate to. Remember those childhood days of “Who gets the last piece of chocolate?” or the never-ending debates about whose turn it is to wash the dishes? Brands are not only bringing these memories back to life but also giving us a hearty laugh while doing so.

Best Raksha Bandhan Creatives 2023

Whether it’s a big-brother superhero or a little-sister sass queen, these creatives are capturing the essence of the relationship perfectly. So, get ready to chuckle, reminisce, and tag your sibling in these posts – after all, what’s a sibling bond without a little teasing and a lot of love?

1. Snapdeal

Hi to all the naak mein dum kardene wale siblings! #RakshaBandhan2023 #rakshabandhanspecial #RakhiCelebration #rakshabandhancelebrations #RakshaBandhan23 #rakhshabandanspecial

— Snapdeal (@snapdeal) August 30, 2023

2. Swiggy

i had a rakshabandhan tweet ready but my sibling ate it 🥹

— Swiggy (@Swiggy) August 30, 2023

3. Swiggy Instamart

taking the bandhan in raksha bandhan seriously👀 pic.twitter.com/pJSAuum0fj

— Swiggy Instamart (@SwiggyInstamart) August 28, 2023

4. Zomato

give your sibling 'adrak' along with mithai today, so that bandar bhi jaane adrak ka swaad 😋#HappyRakshaBandhan

— zomato (@zomato) August 30, 2023

5. Prime Video

when crush calls you bhaiya on rakhi pic.twitter.com/NSz0pwElZM

— prime video IN (@PrimeVideoIN) August 30, 2023

6. boAt

Brothers these days be like:

Jaa bhaag ke paani le aa. Isi bahane tere steps bhi complete ho jayenge🙂🏃‍♀️#RakshaBandhan

— boAt (@RockWithboAt) August 30, 2023

7. State Bank of India

As threads of love tie us together, may this Raksha Bandhan bring joy and blessings.#SBI #AmritMahotsav #RakshaBandhan #Sibling #BondOfProtection pic.twitter.com/eVRAgjMYVx

— State Bank of India (@TheOfficialSBI) August 30, 2023

7. Bumble

View this post on Instagram

A post shared by Bumble India (@bumble_india)

8. ZEE5

Kuch nahi bas saari savings Rakshbandhan ke gifts mein nikal gayi 🥲 pic.twitter.com/UfYCe6cUIn

— ZEE5 (@ZEE5India) August 30, 2023

9. JBL India

#Siblings, we get it! Those little fights about whose music to play, keep your bond stronger 😅
But this #Rakhi, let’s switch it up! Celebrate your bond by giving into the sound your sibling is into! ‘Cause nothing sounds better than you vibing together, on #JBL #HappyRakhi pic.twitter.com/cJO2SEART3

— JBL India (@JBLSoundIn) August 30, 2023

10. Xiaomi India

Here's to the timeless connection between your loved ones and the enduring bonds they share.

Happy Rakshabandhan! 😇 pic.twitter.com/fxaD0BG2Yc

— Xiaomi India (@XiaomiIndia) August 30, 2023

11. HDFC Bank

Like a sibling, true and through, we'll always be there for you…

Happy #RakshaBandhan!#HDFCBank #RakshaBandhan2023 #Rakhi #BrotherSister #RakhiCelebration pic.twitter.com/iQEcbstCwp

— HDFC Bank (@HDFC_Bank) August 30, 2023

12. Marvel India

📢 Bhaiyo aur Behno, Assemble 😊 pic.twitter.com/tRLUkr6KL9

— Marvel India (@Marvel_India) August 30, 2023

Iss rishte ko 'Hulk-e' mein mat lena! 😉#RakshaBandhan #HappyRakshaBandhan pic.twitter.com/zEl8fq0oQO

— Marvel India (@Marvel_India) August 30, 2023

12. Swiggy Genie

View this post on Instagram

A post shared by Swiggy Genie (@swiggy_genie)

13. DisneyPlusHotstar

Literally – Every – G̶u̶y̶ Bhai – Today 😬#HotstarSpecials #TheNightManager #SpecialOps #Rudra #TaazaKhabar #RakshaBandhan pic.twitter.com/5tLAtBfBPH

— Disney+ Hotstar (@DisneyPlusHS) August 30, 2023

13. Fevicol

Bach ke rehna re baba. Bach ke rehna re 😛#FevicolKaJod #MazbootJod pic.twitter.com/JXxw87OhlP

— Fevicol (@StuckByFevicol) August 30, 2023

14. Ixigo

View this post on Instagram

A post shared by ixigo (@ixigo)

15. Cofsils

Yeh bandhan toh kharaash ka bandhan hai!#RakshaBandhan #Raksha #Bandhan #Bhai #behen #brother #sister #Cofsils #Cipla #QuickRelief #SoreThroat #Orange #LemonHoney #GingerLemon #FreshMint #sorethroatremedy #health #lozenge #lozenges #virus #bacteria #killsgerms pic.twitter.com/MSGlUQpmz8

— Cofsils (@cofsils) August 29, 2023

17. Livpure

Celebrate the bond of love and purity this Raksha Bandhan with #Livpure! This Raksha Bandhan, gift your sibling protection from water impurities with Livpure water purifiers. #Rakshabandhan2023 #PureProtection pic.twitter.com/reav0Pux4C

— Livpure (@LivpureSmrtHome) August 30, 2023

18. Oral-B

View this post on Instagram

A post shared by Oral-B India (@oralbindia)

19. Colgate

View this post on Instagram

A post shared by Colgate India (@colgatein)

20. Mumbai Police

View this post on Instagram

A post shared by Commissioner, Mumbai Police (@cpmumbaipolice)

21. Bewakoof

View this post on Instagram

A post shared by BEWAKOOF® (@bewakoofofficial)

22. Slice

You can't buy love with money. Except today! pic.twitter.com/PsSjVTHCoQ

— slice (@sliceit_) August 30, 2023

23. Bikano

View this post on Instagram

A post shared by Bikano (@bikanoworld)

24. Amul

View this post on Instagram

A post shared by Amul – The Taste of India (@amul_india)

25. Tropicana

View this post on Instagram

A post shared by Tropicana India (@tropicanaindia)

26. Odomos

View this post on Instagram

A post shared by Odomos India (@odomosindia)

27. Asian Paints

View this post on Instagram

A post shared by Asian Paints (@asianpaints)

28. McDonald’s

View this post on Instagram

A post shared by McDonald’s India (@mcdonalds_india)

29. Spotify

View this post on Instagram

A post shared by Spotify India (@spotifyindia)

30. Domino’s

View this post on Instagram

A post shared by Domino’s Pizza India (@dominos_india)

31. Tata Play

View this post on Instagram

A post shared by Tata Play (@tataplay)

31. MakeMyTrip

View this post on Instagram

A post shared by MakeMyTrip (@makemytrip)

32. Yatra.com

From childhood tales to travel trails, siblings make every yatra an adventure.

This Rakshabandhan, let's add more special moments to our journey with our siblings, together with https://t.co/d2VJL95ZVs!#HappyRakshabandhan pic.twitter.com/OAEgLA28VT

— Yatra.com (@YatraOfficial) August 30, 2023

32. SpiceJet

Journey after journey, we all are reminded of one truth – Kuch Bandhan atoot hote hain. Happy Rakshabandhan!#flyspicejet #spicejet #Rakshabandhan2023 #rakhi #siblingslove #love #Aviation #travelwithus #addspicetoyourtravel pic.twitter.com/FdBDX9tr9Y

— SpiceJet (@flyspicejet) August 30, 2023

33. IndiGo

At 30,000 feet or on the ground, the bond of a brother and sister remains special.
A heartwarming moment on board today as our Check Cabin Attendant Shubha celebrates Rakhi with her brother Capt. Gaurav. #HappyRakshaBandhan2023 #HappyRakhi #goIndiGo #IndiaByIndiGo pic.twitter.com/WoLgx8XoIa

— IndiGo (@IndiGo6E) August 30, 2023

34. Vistara

Not all Rakhis look the same! Today we celebrate the threads of love and protection that ensure our journeys at 35000 ft are comfortable and secure.

Happy Rakshabandhan! pic.twitter.com/zw3ia2NELJ

— Vistara (@airvistara) August 30, 2023

35. Air India Express & AirAsia India

Buckle up and buckle in the love! 💞 This Raksha Bandhan, 🧬 dial up the fun and spread your wings as we journey together to make #MeaningfulConnections! If you’re flying with us today, don’t forget to grab our limited edition themed Rakhis for your siblings! ❤️👫🏻… pic.twitter.com/1OxAOX7aLb

— Air India Express & AirAsia India (@AirIndiaX) August 30, 2023

36. AJIO.com

View this post on Instagram

A post shared by Terribly Tiny Tales (@ttt_official)

37. Google India

View this post on Instagram

A post shared by Google India (@googleindia)

38. Paytm

Jisko saal bhar bolte ho kyun yaar? Us sibling se maango Paytm Rakhi QR🤭

Scan to share the love! #PaytmKaro❤️ pic.twitter.com/ggRtjtMHKd

— Paytm (@Paytm) August 30, 2023

39. Happydent

View this post on Instagram

A post shared by happydentind (@happydentind)

40. Alpenliebe

View this post on Instagram

A post shared by Alpenliebe India (@alpenliebe_india)

41. Croma

Now you know how to upgrade those Rakhi celebrations 😁#Croma #Electronics #Gadgets #HappyRakshBandhan #Rakshabandhan #Festive #FestiveSeason pic.twitter.com/rjPycIaO47

— Croma (@cromaretail) August 30, 2023

42. BHIM

Here’s to the best duo of all time!
They may fight with each other, but when it comes to teamwork, they make the greatest team too.#HappyRakshaBandhan #BHIM pic.twitter.com/6jD2VY8MPx

— BHIM (@NPCI_BHIM) August 30, 2023