Marketing Strategies Used By Calvin Klein Over The Years
Popularly referred to as CK, the name Calvin Klein is synonymous with a minimalist and sensual aesthetic in fashion and...
Lifestyle
Reasons That Make The Hermes Birkin A Status Symbol
One of the most expensive handbags in the history of luxury brands, is the iconic Hermes Birkin, famous for its...
How To Find the Perfect Pair Of Sunglasses
Sunglasses are essential for protecting our eyes from harmful UV rays and choosing the right pair involves considering face shape,...
How Amazon’s Kindle Gained So Much Popularity In India
The year was 2004. Taking inspiration from the success of iTunes and the iPod for music, Amazon founder and CEO...
Marketing Strategies Using Which MINISO Is Creating Buzz
Many brands have gained success by providing fun and meaningful in-store experiences. Take the case of Starbucks, whose every outlet...
How Chanel Has Been Spelling Luxury For Over A Century
Mega icon Marilyn Monroe was once asked, about what she wore to bed. And her reply was “Chanel No 5”,...
Top 5 Consumer Wearable Brands In India
The consumer wearables market in India comprises products like smartwatches, wristbands, and earbuds. This market has seen immense growth in...
6 Major Changes Bought To Beauty Industry By The Pandemic
The COVID-19 pandemic helped channel our inner beauticians, with many of us helping ourselves in keeping our faces and body...
6 Most Popular Hotel Chains In India
The Sanskrit adage ‘Athithi Devo Bhava’ is not just a quote. It is a phrase that every Indian lives by...
8 Creative Billboards From The Fashion Industry
Investing in billboards assures better reach and visibility. Fashion houses too have resorted to using billboards in spreading their word...
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