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    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    The Best Campaigns Don’t Chase Trends, They Shape Them

    The Best Campaigns Don’t Chase Trends, They Shape Them

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    When Ads Feel Like Content (& When That Backfires)

    When Ads Feel Like Content (& When That Backfires)

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    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    The Best Campaigns Don’t Chase Trends, They Shape Them

    The Best Campaigns Don’t Chase Trends, They Shape Them

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    When Ads Feel Like Content (& When That Backfires)

    When Ads Feel Like Content (& When That Backfires)

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Home Moment Marketing

Desi Twitter Gets Nostalgic About Iconic Ads That Were Once Beloved

Twitter users take a nostalgic journey to remember the Indian ads that were once incredibly popular.

Priyanka Kesarwani by Priyanka Kesarwani
June 12, 2023
in Moment Marketing
A A

Let’s take a trip down memory lane to the golden era of television when epic ads had us kids filled with excitement. From “Dimag ki Batti Jala De” to “Daag Achche Hai,” those unforgettable jingles became etched in our minds, eagerly anticipated during cartoon breaks.

Even today, if you played those ads, we’d effortlessly recite them, showcasing their lasting impact. Desis on Twitter are now adding their unique touch to the sentiment of “They don’t make ads like this anymore,” and the result is a delightful scroll-worthy experience.

A simple prompt on Twitter, stating “they don’t make ads like these anymore,” drew a crowd of users flocking to the post, eager to share their beloved ads from the past.

These tweets will transport you back to a time when the original ads reigned supreme.

‘Surf Excel: Daag Achche Hai’

The heartwarming story beautifully captured the selflessness of a brother.

No they dont 🥺🤌 https://t.co/q0CNFHJGEE pic.twitter.com/ErbEZOv8NS

— ℘ཞıყąŋƙą 🌷💝🧘‍♀️ (@priyank65601552) June 9, 2023

‘Kacche Aam Ka Copy: Parle Kaccha Mango Bite’

Wasn’t this the toffee that every Indian child would have tried at least once in their life?

This one ♥️🤌🏻 https://t.co/TlixgOXuzQ pic.twitter.com/74PFCjUEsP

— Aakash ❤️ (@__a_k__11__) June 9, 2023

‘Center Fresh: Sirf Zubaan Pe Lagaam Lagata Hai, Haath Pe Nahi’

ROFL (Rolling on the floor laughing)

Remember this ad 😂😂 https://t.co/bfowt534V0 pic.twitter.com/nvdR4Agp9t

— Krishna Maheshwari (@krishnaeyee) June 9, 2023

‘Ek Ajnabee Hasina Se: Doublemint’

This truly captured our hearts!

This ad has better story than many movies.pic.twitter.com/CFmBSFlTnF https://t.co/ZjRj4KdfZ3

— Abhishek (@MSDianAbhiii) June 9, 2023

‘Airtel: Har Ek Friend Zaroori Hota Hai’

The song that epitomizes friendship.

too much nostalgia 😭 https://t.co/EmpfvD9x0J pic.twitter.com/ToMNuUt223

— best girl (@awkdipti) June 9, 2023

‘Vodafone: ZooZoo’

Wasn’t the sole reason we watched IPL for this?

i would watch ipl for them https://t.co/zh4CjnrocF pic.twitter.com/xGJWEjilKy

— molly (@guacamolz) June 9, 2023

‘Mentos: Dimag ki Batti Jala De’

Let’s not overlook or forget this, come on!

Only OGs can remember https://t.co/zqc1rMMqE5 pic.twitter.com/9az85zbswL

— Shubh (@kadaipaneeeer) June 9, 2023

More amazing Tweets

Used to be my favourite ad 🫶🏻🦋 https://t.co/PGhIeHkBOs pic.twitter.com/hgCuWOhrOU

— Shagun (@shagun_yaar) June 9, 2023

'Men Will Be Men' Ads Have their separate fanbase https://t.co/CF0uNiurmP pic.twitter.com/hKjCk5rWWH

— Ashish Kadam🇮🇳 (@Thinker_Ashish) June 9, 2023

this Google ad of two friends who were separated due to partition reuniting in their old age hits so close to home always ❤️ makes me tear up whenever I see it.

part 1 (continued in next tweet)pic.twitter.com/OVXBmmjJ0T https://t.co/V79YJq8qLx

— ⚰️ (@apparitionnow) June 9, 2023

They don't make ads like these anymore..#oldads pic.twitter.com/a3XXWEbrUQ

— Phoenix Cage (@cage_phoenix) June 9, 2023

They don't make ads like these anymore.. and my most fav…#oldads pic.twitter.com/ALbnPj5YMS

— Kesavan.C – Nationalist 🇮🇳 (Modi's family) (@DharunHvac) June 9, 2023

🐒🐒#OldAds https://t.co/DI6KeTQudd pic.twitter.com/qZ3tGxnPMn

— Sooya (@BaruaAyanti) June 10, 2023

Washing powder nirma 👌😃 #OldAds https://t.co/DLgqJCGI1C pic.twitter.com/GRq5V3PErQ

— Mohamed Thamees (@thamees_mohamed) June 10, 2023

Which ad is your favorite? Let us know in the comment.

Also Read: These Ads Shared By Netizens On Twitter Will Make You Feel Nostalgic

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Mother Dairy is targeting a 20% increase in revenue to over Rs 24,000 crore in FY27, backed by rising consumer demand and plans to expand into new markets, according to media reports. As per media reports, the dairy major recorded a turnover of Rs 20,300 crore in FY26, up 17% year-on-year. The company has more than doubled its revenue over the last five years, crossing the Rs 20,000-crore milestone. As part of its growth strategy, Mother Dairy is looking to strengthen its presence outside Delhi-NCR. Chairman Meenesh Shah said the company is exploring entry into new markets where it currently has limited or no presence. The company is also setting up a dairy plant in Maharashtra, has leased a facility in Hyderabad, and is establishing a second plant in Bihar. Managing Director Jayateertha Chary said sales in the first two months of the fiscal have been encouraging, with ice cream emerging as a strong-performing category. Reports also suggest that from Mother Dairy’s FY26 turnover, the dairy business contributed more than Rs 15,000 crore, while edible oils and horticulture accounted for around Rs 5,000 crore. Around 63% of revenue came from Delhi-NCR, with the remainder generated from other parts of the country. The company currently reaches more than 95 cities across India and operates nine milk processing plants, four horticulture processing plants and 16 associated edible oil facilities.

Mother Dairy Eyes Rs 24,000 Crore Revenue In FY27, Plans Expansion Beyond Core Markets

June 4, 2026
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