Marketing Mind
Newsletter
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More
    • All
    • Case Studies
    • Celebrating Women Leaders
    • Guest Posts
    • Podcast and Video
    The Phygital Revolution: Merging Physical & Digital Retail

    The Phygital Revolution: Merging Physical & Digital Retail

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    From Algorithms To Intelligence: AI SEO Redefines The Approach In 2026

    From Algorithms To Intelligence: AI SEO Redefines The Approach In 2026

    Balance Isn’t Found, It’s Built: Nando’s Anushree Bose On Life, Leadership & Letting Go

    Balance Isn’t Found, It’s Built: Nando’s Anushree Bose On Life, Leadership & Letting Go

    Sunakshi Soni, Andaz Delhi, Hyatt, Director Marketing & Communications, Sunakshi Soni Andaz Delhi, Hyatt India, luxury hotels India, hospitality marketing, brand communication, hotel marketing, Quirk Brand Consulting, Stanley Communications

    Zero to Viral: A Roadmap That Actually Works

    Festive Glow-Up: Experiential Campaigns & Instant Deliveries Drove Fashion Growth

No Result
View All Result
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More
    • All
    • Case Studies
    • Celebrating Women Leaders
    • Guest Posts
    • Podcast and Video
    The Phygital Revolution: Merging Physical & Digital Retail

    The Phygital Revolution: Merging Physical & Digital Retail

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    From Algorithms To Intelligence: AI SEO Redefines The Approach In 2026

    From Algorithms To Intelligence: AI SEO Redefines The Approach In 2026

    Balance Isn’t Found, It’s Built: Nando’s Anushree Bose On Life, Leadership & Letting Go

    Balance Isn’t Found, It’s Built: Nando’s Anushree Bose On Life, Leadership & Letting Go

    Sunakshi Soni, Andaz Delhi, Hyatt, Director Marketing & Communications, Sunakshi Soni Andaz Delhi, Hyatt India, luxury hotels India, hospitality marketing, brand communication, hotel marketing, Quirk Brand Consulting, Stanley Communications

    Zero to Viral: A Roadmap That Actually Works

    Festive Glow-Up: Experiential Campaigns & Instant Deliveries Drove Fashion Growth

No Result
View All Result
Marketing Mind
No Result
View All Result
Home What’s Buzzing

Fashion Brand Launches Rs 52 Crore Hand Bag With Diamonds & Rare Gems

Rinie Wilson by Rinie Wilson
December 1, 2020
in What’s Buzzing
A A

The fashion industry is full of some of the most luxurious and expensive accessories. To cater to the taste of the ultra-rich, Boarini Milanesi, the Italian luxury brand, has unveiled the world’s most expensive handbag, priced at Rs 52 crore.

What makes the handbag so expensive is that it comes with diamonds, sapphires, and other expensive stones set on it. Bologna-based Boarini Milanesi has decided to manufacture only three of the opulent Parva Mea bags as it requires around 1,000 hours to make just one such product.
bag

While launching the bag on Instagram, Boarini Milanesi wrote, “We are proud to unveil a 6 million euro bag, the most expensive ever in the world, to raise awareness of the need to protect our seas, increasingly threatened by non-biodegradable plastics. 800 thousand euros of the proceeds will be donated to cleaning the seas.”

View this post on Instagram

A post shared by BOARINI MILANESI (@boarinimilanesi)


The handbag is made of semi-shiny alligator skin and is designed with 10 white gold butterflies. Four of these butterflies are decorated with diamonds and three with sapphires and rare Paraiba tourmalines. The stones are of over 130 carats.

As reported by Daily Mail, the bag, the design of which is inspired by the ocean, also features a diamond pave clasp. The insides of the bag are made from vegetable-tanned leather, wool, and cashmere instead of synthetic materials.

World's most expensive handbag unveiled to help 'save the oceans'. Price is  Rs 52 crore | Trending & Viral News

Furthermore, the brand is also giving a special customized feature to the bag. The name of the customer will be embossed on the leather bag. Through live streaming, the client can meet the craftsman who is making the bag as well.

The bag’s designer Carolina Boarini said, “Blue sapphires represent the depths of the oceans. Paraiba tourmaline reminds us of the uncontaminated Caribbean seas, and diamonds refer to the transparency of water when it falls in the form of rain.”

Also Read: Ever Thought Of Carrying A Bag Made Of Basmati Rice? The Desi Public Reacts

Boarini Milanesi’s co-founder Matteo Rodolfo Milanesi also mentioned that the bag is a tribute to his father.

Related Posts

Quick Commerce Powers 45% Of Festive Purchases In India: WPP-Meta Report
What’s Buzzing

Quick Commerce Powers 45% Of Festive Purchases In India: WPP-Meta Report

by MM Desk
December 5, 2025

WPP India and Meta have launched a new CPAS (Collaborative Performance Advertising Solutions) Playbook that has shown how quick commerce...

Stranger Things Season 5: The Final Chapter That Turned Fan Suspense Into Marketing Power
Feature

Stranger Things Season 5: The Final Chapter That Turned Fan Suspense Into Marketing Power

by MM Desk
December 3, 2025

When audiences worldwide prepared for the final season, Stranger Things Season 5 responded with a sophisticated rollout of teaser posters,...

Latest

Quick Commerce Powers 45% Of Festive Purchases In India: WPP-Meta Report

Quick Commerce Powers 45% Of Festive Purchases In India: WPP-Meta Report

December 5, 2025
Millennial Achievers 2025: Tanmay Sinha’s Rise As A Trailblazer In Modern Marketing

Millennial Achievers 2025: Tanmay Sinha’s Rise As A Trailblazer In Modern Marketing

December 5, 2025
Lakmé Pioneer Simone Tata Passes Away At 95

Lakmé Pioneer Simone Tata Passes Away At 95

December 5, 2025
Publicis Marks 100 Years With AI-Powered Tribute To Its Legacy

Publicis Marks 100 Years With AI-Powered Tribute To Its Legacy

December 5, 2025
Chandan Das Steps Down From JioStar After 11 Years

Chandan Das Steps Down From JioStar After 11 Years

December 5, 2025
India Registers First Smell Trademark For Japanese Company’s Rose-Scented Tyre

India Registers First Smell Trademark For Japanese Company’s Rose-Scented Tyre

December 5, 2025
Facebook X-twitter Instagram Youtube Linkedin
Discover the latest trends in Marketing, Advertising, Startups & Media.​
  • About Us
  • Millennial Achievers
  • Contact Us
  • Privacy Policy
  • Become a Guest Contributor
  • About Us
  • Millennial Achievers
  • Contact Us
  • Privacy Policy
  • Become a Guest Contributor

To Advertise & Collaborate With Marketing Mind, Contact Us Here.

Subscribe to our newsletter for exclusive content.

By continuing you agree to our Privacy Policy & Terms & Conditions

 

©2025 Copyright. RVCJ Digital Media Pvt Ltd

To Advertise & Collaborate With Marketing Mind, Contact Us Here.

Subscribe to our newsletter for exclusive content.

  • About Us
  • Contact Us
  • Become a Guest Contributor
  • Terms & Conditions
  • Privacy Policy
Facebook X-twitter Instagram Youtube Linkedin

©2024 Copyright. RVCJ Digital Media Pvt Ltd

Welcome Back!

Login to your account below

Forgotten Password? Sign Up

Create New Account!

Fill the forms bellow to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More

© 2025 RVCJ Digital Media Pvt Ltd.

This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.