The year 2020 has brought with it many unexpected changes in our lives. With the onset of the COVID19 pandemic, the year started with a lifestyle shock for many when almost the entire world went into lockdown. It took a few months for the lockdown to lift, and once it did, things were not the same as before.
Many companies suffered huge losses and had to shut down business indefinitely while many others have also been struggling to stay afloat. Since COVID-19 is all about keeping a social distance, the personal care industry like beauty salons & spas has been facing a huge challenge. Though many salons have started giving services to their employees wearing a complete PPE kit and ensuring minimal to no contact service, people have been avoiding going to public salons.
In fact, the new normal now has a work from home lifestyle for many which has completely turned our lives upside down. With all things considered, many have shifted to a DIY personal care regime.
A Swedish beauty brand has pledged to make it easier for people to have a salon-like skin at home. FOREO is a Swedish beauty brand that is making a mark globally with its innovative skin technology. FOREO’s UFO (Ur Future Obsession) range is the world’s most advanced smart mask, putting you on the fast track to flawless-looking skin and turning a 20- minute treatment into a 90-second spa-worthy facial. Yes, you heard that right!! UFO does all the magic in just 90 seconds.
UFO comes with many exciting features that enable it to give the desired results in much less time. It combines thermotherapy, cryotherapy & T-Sonic pulsations with each having their own part to play. It comes with UFO-activated masks which are made from ultra-soft microfiber and are drenched in premium skincare formulas. These masks are developed & sourced in Korea which is undoubtedly the center of modern beauty in the world.
By combining these skincare techniques in a device as small as this one, FOREO UFO has made it possible for people to indulge in professional salon-like skincare from the safety of their homes.
UFO combines the power of three LED lights giving the user three targeted photofacials which until now could only be availed at a professional skincare centre. Red LED light helps in anti-ageing by stimulating the production of collagen and fighting wrinkles and fine lines. Blue LED soothes inflammation dn fights acne causing bacteria. Green LED fights against skin damage from pollution and promotes skin brightening.
When this is turned on, the device heats up to prepare the skin for hyper infusion of the serum by opening up the pores on the surface of the skin. This ensures absorption of the goodness of the mask ingredients into the deepest layers of your skin.
The cooling effect of this mode gives an instant lift and freshness to the skin, minimises open pores, and helps in depuffing the face.
These pulsations help in better absorption of the product by enhancing blood microcirculation and promoting skin renewal.
The masks come under various collections that serve their own purposes. These masks are made with a highly advanced Korean technology and are dermatologically tested. They are all formulated with the highest-quality plant and fruit extracts and are free of parabens, phenoxyethanol, silicones, disodium EDTA and mineral oil.
This collection includes two masks which are called ‘Make My Day’ and ‘Call It A Night’ respectively. ‘Make My Day’ UFO-activated mask comes with hyaluronic acid + red algae. It energizes skin for a refreshed complexion and healthy glow and instantly infuses moisture into the skin, giving it the perfect amount of hydration. The mask is best for skin conditions with dryness, dehydration and environmental pollutants.
‘Call It a Night’ UFO-activated mask has ginseng + olive oil that deeply nourishes and rejuvenates tired skin, leaving it smooth. It is best for skin conditions with fine lines and dryness. Each packed mask comes with a barcode that once scanned by the app boosts its effects to perform a perfect UFO treatment routine.
The world of beauty products is evolving dramatically and brands are trying to keep up with the unending needs of its customers. This product by FOREO is sure to become a groundbreaking invention and will change the face of the industry entirely by bringing skincare treatment similar to professional skincare in the palm of one’s hand.
Especially during the pandemic, the brand’s approach to providing a safer means of self-care is surely to attract more and more people worldwide.