For the third consecutive time in a row, Indian cricket team captain, Virat Kohli, has retained his spot as the most valuable celebrity in the celebrity brand valuation report. With a 39% jump, Virat Kohli saw a valuation rise to $237.5 million in 2019. The consistency in his performances along with the aggressive style, he truly deserves it!

Who follows our Indian captain?

Versatile Bollywood actor and producer, Akshay Kumar, who stood at the third place in the previous year’s report, has gained the second position. With a 55.3% rise, Akshay Kumar’s brand value has increased to $104.5 million. He has remained a constant source of inspiration for people all over the world due to his amazing fitness level.

Bollywood’s most charming power couple, Ranveer Singh and Deepika Padukone have held the third position with a brand value of $93.5 million each. Deepika has also preserved her position as the most valuable female celebrity for the second time in a row.

Shah Rukh Khan, Indian actor, film producer, and television personality, popularly referred to as the King of Bollywood has retained his fifth spot with a brand value of $66.1 million.

A quick look at the table!

The total brand value of the top 20 celebrities has crossed $1 mark with the top 10 alone contributing to about 75% of the total brand value.

This year some of the new generation celebrities also made it to the top 20 list. Apart from the ones who were featured in the last year’s study, we have Ayushmann Khurrana (rank 10), Tiger Shroff (rank 17) and Rohit Sharma (rank 20) with a cumulative brand value of $87.5 million.

Even though many trending brands have changed their approach of running down with established actors, by engaging with new faces, the overall industry had the perfect blend of traditional and new. Here’s a quick look at the table: