Zimbabwe cricketer Ryan Burl recently took to his Twitter to ask someone to sponsor his team with shoes so that they didn’t have to glue them back on every season. The gameplay can get very rough on the field, and like Ryan, other cricketers sometimes have to mend their worn-out shoes due to their small capacity and limited recognition. In a response to his plea, Puma swooped in as the life-saver. How?

This is what Ryan Burl initially posted.

Any chance we can get a sponsor so we don’t have to glue our shoes back after every series 😢 @newbalance @NewBalance_SA @NBCricket @ICAssociation pic.twitter.com/HH1hxzPC0m

— Ryan Burl (@ryanburl3) May 22, 2021

Every team from the BCCI isn’t backed by sponsors for their apparel, shoes, and gear. Luckily for Burl, Puma granted his wishes in another tweet.

I can’t wait to join the @pumacricket team! Thanks so much for reaching out 🤗 https://t.co/AJEPH6zONn

— Ryan Burl (@ryanburl3) May 23, 2021

The brand took the effort to match the color of the shoes to their team’s jersey. Additionally, they also sent out the new shoes for all the team members via express shipping! Puma has definitely won hearts and Ryan took to Twitter to thank all his fans who had shared his tweet and helped him reach out to the official brand within 24 hours.

Express shipment for @ryanburl3 and his mates. I hope the colours match the jersey. 😉 pic.twitter.com/Df8jxVQ8B3

— PUMA Cricket (@pumacricket) May 24, 2021

Ryan and his team are officially part of the Puma cricket team! The brand signed a deal with Burl despite him having only 3 test matches and 17 ODIs under his name.

I am so proud to announce that I’ll be joining the @pumacricket team. This is all due to the help and support from the fans over the last 24 hours. I couldn’t be more grateful to you all. Thanks so much @PUMA

— Ryan Burl (@ryanburl3) May 23, 2021

Fans are appreciating everything the brand has done so far. They are surely giving aspiring cricket teams the hope to make it big. Here’s how some of them reacted.

So happy for you 👏👏 real quick

— Nazish Khan (@nazishkhan02) May 23, 2021

Hope you guys bounce back as Early 2000's champion team…
Work hard and be inspired to achieve goals 💗♥️🔥

— Bobby 🇮🇳 (@SpartanKing446) May 23, 2021

Great gesture @pumacricket

— RAHUL MANOHAR PANDE (@RAHULMANOHARPA6) May 23, 2021

What do you think of Puma’s heartwarming gesture?