It is that time of the year when we Indians get together with family members and friends to celebrate the festival of lights. India is a culturally diverse country and the ways of celebrating Diwali are many. Considering this diversity, Diwali becomes the ideal time to reunite and share the love. There is so much more to Diwali than just lighting up Diyas, bursting crackers and decorating houses. Diwali also holds an important place in the marketing and advertising industry. Modern brands have become very smart and they launch campaigns that are meaningful towards the festival and are attractive or inviting customers also. <img src="https://www.marketingmind.in/wp-content/uploads/2018/11/ghar-lao-700x259.jpg" alt="" width="700" height="259" class="aligncenter size-large wp-image-16938" /> For making the most of this festive season, Reliance Fresh has come up with exceptional offers and many other benefits for the customers. In addition to this, Reliance Fresh is sharing the joy of Diwali with its <strong>#GharLaoDiwali</strong> campaign. The main message with this campaign is that Reliance Fresh believes Diwali is not only about dates and calendars, it is that time which needs to be enjoyed in the best ways possible. <img src="https://www.marketingmind.in/wp-content/uploads/2018/11/image-2-700x290.png" alt="" width="700" height="290" class="aligncenter size-large wp-image-16941" /> As a part of this campaign, the supermarket brand launched multiple videos which tell us the best ways of celebrating the Diwali festival. The videos not only help in the promotion of products Reliance resh sells but also contributes in spreading awareness about the brand. Each video has something that makes the festival special. From buying sweets for gifting friends and relatives to having chocolates, these videos show the real meaning of Diwali celebration. Focusing on the regional audience, Reliance Fresh made these videos in Tamil, Telegu and Kannada languages also. <img src="https://www.marketingmind.in/wp-content/uploads/2018/11/image-1-700x283.png" alt="" width="700" height="283" class="aligncenter size-large wp-image-16940" /> With the whole nation coming together to celebrate the season of joy, this campaign has shown all the moments and memories that one looks to create on Diwali. We are impressed by the way Reliance Fresh has shared information of its wide variety of products related to the festival in a way that looks totally related to the brand vision as they have always tried to give customers maximum benefits. Here are the videos which have been launched as the part of this campaign: <div class="videoWrapper"><iframe src="https://www.facebook.com/plugins/video.php?href=https%3A%2F%2Fwww.facebook.com%2FRelianceFreshOfficial%2Fvideos%2F598875617194908%2F&show_text=0&width=476" width="476" height="476" style="border:none;overflow:hidden" scrolling="no" frameborder="0" allowTransparency="true" allowFullScreen="true"></iframe></div> <div class="videoWrapper"><iframe src="https://www.facebook.com/plugins/video.php?href=https%3A%2F%2Fwww.facebook.com%2FRelianceFreshOfficial%2Fvideos%2F314938175994920%2F&show_text=0&width=476" width="476" height="476" style="border:none;overflow:hidden" scrolling="no" frameborder="0" allowTransparency="true" allowFullScreen="true"></iframe></div> <div class="videoWrapper"><iframe src="https://www.facebook.com/plugins/video.php?href=https%3A%2F%2Fwww.facebook.com%2FRelianceFreshOfficial%2Fvideos%2F289031028617202%2F&show_text=0&width=476" width="476" height="476" style="border:none;overflow:hidden" scrolling="no" frameborder="0" allowTransparency="true" allowFullScreen="true"></iframe></div> <div class="videoWrapper"><iframe src="https://www.facebook.com/plugins/video.php?href=https%3A%2F%2Fwww.facebook.com%2FRelianceFreshOfficial%2Fvideos%2F2040636175994446%2F&show_text=0&width=476" width="476" height="476" style="border:none;overflow:hidden" scrolling="no" frameborder="0" allowTransparency="true" allowFullScreen="true"></iframe></div> <div class="videoWrapper"><iframe src="https://www.facebook.com/plugins/video.php?href=https%3A%2F%2Fwww.facebook.com%2FRelianceFreshOfficial%2Fvideos%2F2566265683599904%2F&show_text=0&width=476" width="476" height="476" style="border:none;overflow:hidden" scrolling="no" frameborder="0" allowTransparency="true" allowFullScreen="true"></iframe></div> So, this festive season, <strong>Ghar Lao Diwali, Ghar Lao Khushiyaan</strong>