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    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

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    Why Brands That Listen To Communities Are Winning In The Attention Economy

    The Best Campaigns Don’t Chase Trends, They Shape Them

    The Best Campaigns Don’t Chase Trends, They Shape Them

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    When Ads Feel Like Content (& When That Backfires)

    When Ads Feel Like Content (& When That Backfires)

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    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    The Best Campaigns Don’t Chase Trends, They Shape Them

    The Best Campaigns Don’t Chase Trends, They Shape Them

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    When Ads Feel Like Content (& When That Backfires)

    When Ads Feel Like Content (& When That Backfires)

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Home What’s Buzzing

What Crisis? These 5 Companies Are Giving Appraisals To Boost Employees Morale

Shubham Sachdeva by Shubham Sachdeva
May 16, 2020
in What’s Buzzing
A A

The whole world is facing one of the biggest economic hits as most of the citizens are living inside their homes with the fear of COVID-19. It has been long since major nations imposed lockdown to ensure safety but this has led to a huge loss of wealth. While there is news about pay cuts and layoffs, there are few which are trying to boost the morale of employees by giving an appraisal. We have collected such names from the digital sources and below you can check them out:

1. Asian Paints

gujarati company
India’s biggest paints maker- Asian Paints has announced to raise the family of its staff. “We have to set an example of true leadership and an organisation that takes care of all its stakeholders. I have been updating the board regularly on all such initiatives and have received their approval for these actions. I see this as a big opportunity to step in and interact with every single employee and assuage their concerns in an uncertain marketplace. We are not in the hire and fire business,” MD and CEO Amit Syngle told ET.

Not only this, the company has donated Rs 35 crores toward the Central and State COVID-19 Relief funds and is making sanitizers to support the country’s fight against coronavirus.

2. Capgemini India

IT leader Capgemini has announced about giving 70% of its employees a higher single-digit pay hike. This will help 84,000 employees to enjoy increased pay, starting April 1. The remaining staff will get appraisals in July, TOI reported.

3. Cognizant


Another IT giant in the list as Cognizant announced about giving 25% additional pay on the base salary for April to its two-third staff in India and Philippines as a ‘sign of gratitude’ for the workers’.

4. BharatPe


According to a BusinessInsider report, BharatPe has also announced about giving employees a hike. “I closed the appraisals two days ago and I have given a 20% hike to my employees. To me it’s like cycles will come and go, but can you keep your sanity and be ready to build a bigger business,” Ashneer Grover, CEO and co-founder, Bharatpe told Business Insider in an interview earlier.

5. Facebook


Social media giant Facebook announced that the company is giving $1,000 (Rs 74,000) to each of its 45,000 employees to deal with the crisis.as reported by TheVerge

I’m told Facebook has never done this — giving all employees at least their full normal bonuses — in its 16-year history

— Alex Heath (@alexeheath) March 17, 2020

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June 4, 2026
Mother Dairy is targeting a 20% increase in revenue to over Rs 24,000 crore in FY27, backed by rising consumer demand and plans to expand into new markets, according to media reports. As per media reports, the dairy major recorded a turnover of Rs 20,300 crore in FY26, up 17% year-on-year. The company has more than doubled its revenue over the last five years, crossing the Rs 20,000-crore milestone. As part of its growth strategy, Mother Dairy is looking to strengthen its presence outside Delhi-NCR. Chairman Meenesh Shah said the company is exploring entry into new markets where it currently has limited or no presence. The company is also setting up a dairy plant in Maharashtra, has leased a facility in Hyderabad, and is establishing a second plant in Bihar. Managing Director Jayateertha Chary said sales in the first two months of the fiscal have been encouraging, with ice cream emerging as a strong-performing category. Reports also suggest that from Mother Dairy’s FY26 turnover, the dairy business contributed more than Rs 15,000 crore, while edible oils and horticulture accounted for around Rs 5,000 crore. Around 63% of revenue came from Delhi-NCR, with the remainder generated from other parts of the country. The company currently reaches more than 95 cities across India and operates nine milk processing plants, four horticulture processing plants and 16 associated edible oil facilities.

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WAVES OTT Achieves 1 Crore User Mark, Eyes Next Growth Phase

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Tata Motors Appoints Ejaz Takey As Head - SUV Marketing

Tata Motors Appoints Ejaz Takey As Head – SUV Marketing

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ZEE Elevates Jit Sengupta To VP – Central Marketing & Creative Services

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